About us

At niyaa, skincare begins with intention.
We are a UK-based brand rooted in the timeless beauty rituals of Morocco — creating natural, effective skincare for those who seek both results and purpose.

Our clean formulas blend Morocco’s most iconic ingredients — like prickly pear seed oil, argan oil, rose water, and aloe vera — with modern actives to nourish your skin gently and effectively.

Sourced through partnerships with local cooperatives, every ingredient reflects our commitment to sustainability, empowerment, and authenticity — from Morocco to your skincare shelf.

From intentional sourcing to purposeful results, every Niyaa product reflects our belief that
beauty should be intentional, ethical, and deeply nourishing.

This is skincare with soul.
This is Niyaa.